I used to hate going to SM Mall of Asia because it’s undeniably huge – I can get lost there and never be able to find my way home ( haha! ) – but going to Watson’s is INDEED a different thing. It’s not the usual Watson’s that we’ve come to get used to for our necessities and simple toiletries – it is way way beyond that now! It has just transformed into the ultimate health & beauty wonderland, and Beautynomics was there for a sneak peak of its new look!


We got in!

Is it just me, or Watsons has gone from mass market to semi-high end? The new roster of brands are really impressive – alot of people would be very thankful for this move! More pictures ,after the jump!


Managing Director Krish Iyer with his welcoming remarks


Aveeno fans need not ask friends or relatives to buy them stuff from abroad! Johnson and Johnson’s Soothing Naturals are also to be available, soon!

For those who are into organic and natural products, feast your eyes on The Natural Source, Allison ( a hair care brand ), and Organic. Marketing manager Bobby Saneo touring us in the new , revamped store!


For the metrosexual, and growing consciousness of men in skin care (which I am a strong advocate of ), Shiseido For Men, Zirh, and Recipe for Men are now on the shelves!

L’Oreal’s Elseve is also now officially here! Someone whispered to me that they were actually comparable to Kerastase. Now – that, I have to prove, being a Kerastase fanatic!


Dessange , a French hair care brand, and 4U2, an up and coming Thai cosmetics brand.

The cosmetics area is my idea of a happy place!

and if I faint, I can always go to the pharmacy! ( now, that really sounded corny. ). Well, that looked like a very big pharmacy inside a store!


or if that wouldn’t work, go to the fragrance bar to get some “smelling” salts! haha! kidding aside, this is quite an impressive fragrance bar. They are updated with the new releases!


Mel of Ogilvy, and me!

To sum up my experience, I thought that it was a really really big store – this must be the biggest of all Watsons branches ( after all, it is the flagship branch! ). The plethora of brands just amazed me, the new brands got me all excited, and soothed my stressed muscles which were aching from a late night’s sleep. For the vain, and health and beauty addicted, you will surely love the new and improved Watsons!

Blogsphere: TechnoratiFeedsterBloglines
Bookmark: Del.icio.usSpurlFurlSimpyBlinkDigg
RSS feed for comments on this post
 |  TrackBack URI for this post

21 Responses to “Watsons Transforms Into The Ultimate Health & Beauty Wonderland!”

  1. dee:
    (September 13th, 2007 at 7:13 pm)

    congrats sophie!!! and the new site design is fab!

  2. (September 13th, 2007 at 7:26 pm)

    [...] the latest beauty and wellness wonderland in SM Mall of Asia. Watch out for my feature in Beautynomics. When I saw the place, I seriously wanted to have it all to [...]

  3. TeSSanG:
    (September 13th, 2007 at 7:33 pm)

    AVEEEEEEENOOOOOOOOO!!! Yahoo!

  4. (September 13th, 2007 at 8:24 pm)

    That does look amazing! It seems to be what CVS is trying to do in the states as well.

  5. (September 13th, 2007 at 8:29 pm)

    Yes! They’ve got Aveeno and L’Oreal Elseve! The store looks fantastic! I bet I could just spend hours just looking at all the products! I hope they could do the same at their branches in the Ortigas Area :)

  6. Nica:
    (September 13th, 2007 at 9:55 pm)

    wow that’s great! :p

  7. (September 13th, 2007 at 11:12 pm)

    Looks like a great place! LOL, I’ve never heard of it before now though. :/

  8. Jenn:
    (September 14th, 2007 at 1:37 am)

    WOW. Hindi ko na kelangan magpabili ng Aveeno sa states! :) yay!

  9. (September 14th, 2007 at 11:16 am)

    OMG
    That’s what my officemate Crissy’s telling me bout: L’Oreal’s Elseve! She chanced on this on her trip to Paris and told me that it is INDEED like Kerastase! I didn’t know where to get it naman til this post! :D

    *fixes bag and off to MOA*

  10. Didi:
    (September 14th, 2007 at 1:37 pm)

    The place looks really great!!

    I wish the items being sold in WAtson’s HK – be sold in Manila too!!!

  11. (September 14th, 2007 at 8:24 pm)

    wow. i seriously think it’s a great move for watsons. now, it’ll really be the ultimate one stop shop for all vanity matters. but now that they’re new and improved, i just wish they would train their SA’s coz sometimes, the customers actually know better about the products and even what shelf they’re on. actually, most of the times.

  12. (September 15th, 2007 at 2:52 pm)

    congrats sophie!!! :)

  13. (September 15th, 2007 at 7:27 pm)

    wow! can’t wait to go!

  14. (September 16th, 2007 at 10:21 am)

    yeah, wish they can do the same with their other branches like, say, in podium. i can stay in the store taking my sweet time just checking out all their stuff…but not when my hubby’s with me, though, hehe!

  15. (September 16th, 2007 at 10:28 am)

    yeah, wish they can do the same with their other branches like, say, in podium. i can stay in the store taking my sweet time just checking out all their stuff…but not when my hubby’s with me, though, hehe!

  16. (September 17th, 2007 at 10:56 pm)

    [...] I invaded the newly structured Watson’s in SM Mall of Asia, I did rounds on every corner possible to check out the latest products there [...]

  17. Ruby Gan:
    (September 22nd, 2007 at 9:28 pm)

    Yey! Elseve! I love that brand! I’m gonna visit next week when I visit my shop!

  18. (September 24th, 2007 at 2:54 am)

    [...] Watsons Transforms Into the Ultimate Health & Beauty Wonderland[...]

  19. Dreniva:
    (September 29th, 2007 at 8:28 am)

    te Sophie pkireview nman pliz ung entire elseve line if u have tym tnx

  20. Roli:
    (October 6th, 2007 at 8:39 pm)

    Nice one! Guess now you’d have great reasons to visit MOA. :)

  21. (October 8th, 2007 at 3:21 am)

    [...] The Beautynomist wrote a fantastic post today on “Watsons Transforms Into The Ultimate Health & Beauty Wonderland!”Here’s ONLY a quick extractIt’s not the usual Watson’s that we’ve come to get used to for our necessities and simple toiletries – it is way way beyond that now! It has just transformed into the ultimate health & beauty wonderland, and Beautynomics was there for a … [...]

Leave a Reply